Huawei P70: New official teasers plus video

The Huawei P70 series gets a new name - Pura70. The first official teaser also gives us a taste of the design.
Huawei P70

Huawei has started its teaser campaign for the P70 series by confirming two key aspects. On the one hand, there is the triangular camera island, which has been seen in several leaks in recent months and which only appeared in a live image last Friday. On the other hand, Huawei announced the new name of the series – Huawei Pura70.

Richard Yu, CEO of Huawei Consumer Business Group, announced that the flagship P series smartphones will now be called Pura. The focus is on style, high-end technology and design, just like the Huawei P60 Pro recently. The new naming is based on purity, which will also be a focus. Whatever that will mean in practice. Huawei shows the most important aspects of the P70 in the accompanying teaser video.

The video highlights the five pillars of the new Huawei Pura70 series – passion, purity, style, creativity and classic. That being said, the Huawei P70’s new triangular camera module takes center stage – photography has always been a focus with the P series.

Unfortunately, Huawei has not yet shown any images of the Pura 70 series phones or their cameras. But the next teaser with further details shouldn’t be long in coming.

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